If the status is "Pending", check the Review started time.If it's not expanded, click Display & Video 360 review to see more information.This will open the creative and take you to the Creative status tab. To get more detail about each status, hover your mouse over it.If the creative isn't assigned to a line item that targets an exchange, the status will always be "Pending" for that exchange, and you can ignore this status.
This status reports which exchanges have approved or rejected the creative.
If the creative is assigned to a line item that targets inventory on an exchange with its own creative review process, check the "Exchange status" column. If the status is "Servable" or "Approved", the creative can serve on Ad Manager and all exchanges that don't have their own review process. If you're in gallery view, switch to list view. Open your advertiser in Display & Video 360. All variants must be either servable or approved to serve. When you make changes to an existing creative, your creative is automatically submitted for review, and the process begins again.ĭata-driven creatives can't serve if any variant is rejected. Manual review typically takes 1 business day. Creatives that include restricted products or services may be manually reviewed before they can serve. If a creative is rejected, feedback will be provided with information on what you can do to get your creative approved.Īfter a creative is assigned to an active line item, it may be subject to additional review by Google and other exchanges with a review process. If any issues are found during review, its status will change to "Rejected", which means it can't serve. If your creative passes the review, its status will change to "Servable" or "Approved" and it can start serving. When the creative's status is "Pending", you can check the review start time to estimate how long the review will take. At a minimum, this review has to be complete before your creative can start serving. During this process the creative's status will be "Pending". All content in your creative is reviewed, including your assets and landing pages. How creative review worksĪfter you create or edit a creative, the review process begins automatically. Note: Videos in YouTube & partners line items go through a different creative review process than other creative types.
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